Tag Archive | "trending"

Huffington Post Wins Its First Pulitzer Prize



The Huffington Post won its first Pulitzer Prize Monday — becoming the first online-only daily news website to do so.

The prize, in the national reporting category, was awarded to veteran reporter David Wood. His 10-part series, “Beyond the Battlefield,” explored the lives of several veterans who were severely injured while serving in Afghanistan and Iraq.

The award may be Wood’s, but Huffington Post cofounder Arianna Huffington is a clear beneficiary. Over the past few years, Huffington has made a point of hiring experienced, well-known and (no doubt) expensive reporters like Wood.

The hirings are part of an effort to position the Huffington Post as a serious news organization — not, as former New York Times executive editor Bill Keller has described it, as an “overaggregator” of “celebrity gossip, adorable kitten videos, posts from unpaid bloggers and news reports from other publications… [with] a left-wing soundtrack.”

The Pulitzer is one small testament to the success of that strategy, and will likely feature prominently in the media kits the Huffington Post‘s sales team sends to potential advertisers.

The Huffington Post is the second online-only news organization to win a Pulitzer, following ProPublica‘s wins in 2010 and 2011. ProPublica partners with many offline publications, however, and focuses on long-form investigations rather than daily news.

Politico, which started as an online-only news organization and has since begun printing a print edition, also won an award this year in the editorial cartooning category.

Jeff Donn of the Associated Press and Jessica Silver-Greenberg of The Wall Street Journal were named runners-up for the national reporting prize.

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5 Retro Games Brought Back From the Dead By Kickstarter



Who can forget their first computer game? It wasn’t just kind of awesome, it’s what took up most evenings and every weekend. If you’re the type to have spent far too many hours playing these games in the 1980s and ’90s, you might want to clear your schedule now.

Some of the best gaming franchises are making a comeback. Here are five being revived in a new-school way, thanks to the crowdfunding site Kickstarter.


1. Double Fine Adventure



The Double Fine Adventure project isn’t a remake or continuation of a retro game series. Rather, it’s an effort to revive an old style of gameplay — the point-and-click adventure game. And who better to bring it back than Tim Schafer, one of the most creative and quirky innovators in the genre?

Throughout the 1990s, Schafer played a major part in classic adventure games such as The Secret of Monkey Island, Day of the Tentacle, Full Throttle, and, what many consider his magnum opus, Grim Fandango.

But even that kind of clout couldn’t help him find a publisher that would finance this recent venture. So he turned to Kickstarter in February, looking to bring in $300,000 for a new game, plus an additional $100,000 to film a documentary on the game-making process.

Shafer’s past success might not have had much sway with game publishers, but it definitely had some pull with fans. The Kickstarter campaign met its goal in eight hours and reached $3,336,371 by the time it ended on March 13. Shafer’s wildly successful campaign has inspired other developers hoping to revive an old franchise.


2. Leisure Suit Larry in the Land of the Lounge Lizards: Reloaded



In the late 1980s, most computer games were created primarily for kids. However, there was one mainstream franchise that was made with adults in mind, Leisure Suit Larry, from famed adventure game publisher, then called Sierra On-Line.

The six-game series followed the exploits of Larry Laffer, a leisure suit-wearing loser looking for love in all the wrong places. Filled with humor that was a little bit seedy and a whole lot funny, the series was widely played around the world. In fact, the first game was so popular that it’s been called one of the most pirated games ever.

The last franchise game was released in 1996, but Replay Games later convinced series creator Al Lowe to come out of retirement. The result: Leisure Suit Larry in the Land of the Lounge Lizards: Reloaded. This remake will feature updated graphics, a touchscreen interface, and will be available on PCs and tablets — if it reaches its $500,000 Kickstarter goal. The company is well on its way to 100% funding, and has until May 2.


3. Shadowrun Returns



Shadowrun is a pen-and-paper role-playing game mixing elements of Tolkien-esque fantasy and William Gibson-style cyberpunk, creating a world filled with trolls, elves, hackers, and cybernetically-enhanced street samurais. First released in 1988, the game was adapted into two American role-playing video games in the mid ’90s, and a poorly-received first-person shooter for Xbox 360 in 2007. The problem is, every version has had to make certain compromises to the gameplay style, leaving many fans disappointed.

Fast-forward to April 4, 2012, and game developer Harebrained Schemes has brought Jordan Weisman, the creator of Shadowrun, on board for a Kickstarter campaign that promises fans an old-school, turn-based computer RPG set in the dystopian streets of Seattle.

Shadowrun Returns set out to raise $400,000, and surpassed that goal in 28 hours. (The campaign ends on April 29.) But it’s not just going to create a game with that money. The company is also giving players the ability to create their own Shadowrun adventures with an integrated game editor, which should help keep the Shadowrun world alive and kicking for years to come.


4. Wasteland 2



America has been devastated by nuclear war. Misfits, mutants and man-eating machines have made the deserts of the Southwest an inhospitable place. The only hope for mankind are the Desert Rangers, a small group of men and women trying to bring civilization back, one bullet at a time.

This was the world of 1988′s Wasteland, a post-apocalyptic computer role-playing game well known for its sense of humor, a “sandbox” world ripe for exploring, and a branching narrative where decisions made early in the game could have an impact later on. Despite an outcry from fans, Wasteland never received a direct sequel. However, many of the same developers created the early entries of the Fallout series.

Brian Fargo, the creator of Wasteland, tried for many years to get a sequel made, but he wanted to stick to the same gameplay that made the original famous. Modern game publishers refused to back a game that wasn’t a first-person shooter, so Fargo and his company, inXile entertainment, turned to Kickstarter. The initial goal for the Wasteland 2 campaign was $900,000, but fans have spoken to the tune of more than $2.5 million and counting.

As a way to give back to the Kickstarter community, Fargo has started a grassroots program called “Kicking it Forward.” The gist is that any Kickstarter campaign that gets funding and joins this group agrees to reinvest 5% of its profit to help fund other Kickstarter campaigns. There’s no oversight committee or auditing process; Kicking it Forward works purely on the honor system. And it’s already gaining support, with dozens of campaigns involved, including two retro revival games, Shadowrun Returns and Leisure Suit Larry: Reloaded.


5. Project Fedora



Heavily inspired by Blade Runner, the Tex Murphy games continually pushed the envelope of computer gaming technology between 1989 and 1998. This immersive world of gun molls and gangsters, developed by designer Chris Jones, left fans clamoring for more.

However, the developer, Access Software, was bought by Microsoft in 1999, and the team shifted its focus from back-alley deathtraps to back-nine sand traps as it worked on the successful Links series of golf games. The division was sold off again and changed names numerous times, before finally going out of business in 2006.

Although Jones, now head of Big Finish Games, has tried to revive the franchise nine times with a new game called Project Fedora, he has yet to find the funding to make it happen. Now he’s giving it one more shot with a Kickstarter campaign set to launch on May 15. If Jones and Big Finish are able to drum up the kind of funding other retro games have, who knows what kind of groundbreaking game we’ll see added to the Tex Murphy legacy?


1. The Oregon Trail




The game that made dysentery fun was released as a Facebook app last February, much to the delight of grown-up school children everywhere. It's now social, of course, but the decision whether to ford the river is all your won.

Click here to view this gallery.

Image courtesy of iStockphoto, adamfilip

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4 Ways to Outdo Your Competitors



This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

Do you ever feel like there’s a competitor around every corner? Budding entrepreneurs often hesitate to follow their business dreams because they believe their target market is already so saturated that there simply is no more room to absorb any new entrants.

However, savvy small business owners can make it in a crowded field, even one filled with a couple of 800-pound gorillas. The key to your business’ success doesn’t hinge on finding a completely empty field, but how you define your company and its place in the market.

Here are four easy ways to set yourself apart from the din of voices in your industry. Do you have any tips for making it in a crowded market? Let us know in the comments.


1. You Don’t Have to Reinvent the Wheel


Many first-time entrepreneurs make the mistake of thinking they need to blaze a new trail to be successful. Of course, the market always needs innovators, but a business doesn’t necessarily have to be disruptive in order to succeed.

Rather than struggling to come up with a brand new idea, take a look at your target industry and see where there’s a void to be filled. Then, figure out the best possible way to service that need and run with it. Starbucks wasn’t the first company to sell coffee, but they did revolutionize the coffee shop by selling an experience along with a caffeine fix.

These days there may be more than 17,000 Starbucks all over the world, but other coffeehouses around the country are finding a niche. From Smokey Row in Des Moines, Iowa, to Rock City Café in Rockland, Maine, local coffee shops are succeeding by promising more than a cup of coffee and a place to sit. They’re tapping into some of the most primal elements — community, connectedness, security and comfort.

Your product and service may be similar in many aspects to that of the competition, except for a few defining factors — and those are the key to everything. You should be good (or great) at all the basics, and then put your energy and focus on being exceptional at what makes you different.


2. Customer-Centric Companies Win


When trainer Chris Stevenson wanted to open a fitness center in Southern California, many questioned the decision. Here he was, in the heart of the recession, starting a business in an area that was already saturated with multiple boutique gyms and two large, corporate, chain fitness centers competing for the same customers from the same nearby neighborhoods.

Yet despite contending against huge chains with deep pockets and big advertising budgets, Stevenson Fitness is hugely successful today. Why? Chris focused on creating a one-of-a-kind culture at his company that defies people’s expectations of what a fitness center can be. There’s no snootiness, intimidation or pretentiousness at Stevenson Fitness. Yes, it offers top-caliber facilities and a great range of classes, but what sets Stevenson Fitness apart is the friendly, approachable personality of the entire staff. The tag line “Your community, your gym” says it all. His company continues to grow because customers love what Chris’s company gives them.

No matter how big your business gets and how much staff you bring on, I always advise business owners and top management to stay as close to their customers as possible. Talking to customers one-on-one is the best way to truly take the pulse of the market, customer needs and just how your company is doing.


3. Don’t Compete on Price


Eager to attract customers, many small businesses feel the only way they can compete in a crowded market is to undercut the competition on price. I have to admit that my husband and I fell into this same trap with our company — we dropped our prices to unsustainable levels. Our business grew, customers were happy, more customers came in, yet we were nearly losing money with every new order.

This happens to many small businesses in crowded markets. They find themselves running as fast as they can, yet they are still barely bringing in enough money to keep their operations afloat. Faced with this situation, what we did do? We repositioned from competing on price to competing on service.

In a saturated market, someone will always be able (or willing) to absorb a lower cost than you. You’ll need to find a new way to stand out; for us, this was by offering personal service. We began providing free business consultations to everyone who wanted one. We increased our customer service. We even increased our prices to support the higher service levels, and we saw sales and repeat business rise. The key was defining who we were and what made us different, and then focusing on being as exceptional as possible in those differentiating areas.


4. Saturation Can Mean Strength


A competitive and crowded industry indicates that customer demand exists, and that the market is viable. If you carve your own niche, there will be room for your business.

If you’re considering starting a business, don’t be disheartened if a lot of other companies are already offering a similar kind of product or service. You should still look before you leap and do your research on how you can stand out, but don’t let the idea of a saturated market stand in your way.


More Small Business Resources From OPEN Forum:

- Should Small Businesses Follow Everyone Back on Twitter?
- Are You Falling into the Pricing Trap?
- How to Innovate for Top Social Media Sites

Image courtesy of iStockphoto, Maliketh, fotosipsak

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Netflix’s Unlimited Employee Vacation Policy: Why It Works



Netflix employees have one less thing to keep track of: the amount of vacation days they take. Co-founder Reed Hastings recently told Bloomberg Businessweek that Netflix has an unlimited vacation policy.

In an effort to separate itself from bureaucratic corporations, Netflix, with its 900 employees, abandoned the typical vacation allotment to opt for a sky’s-the-limit plan. Keeping vacation unlimited, said Hastings, requires mature, responsible employees who care about high-quality work.

Netflix has a “freedom and responsibility culture,” Hastings told the publication in an article entitled, “How To Set Your Employees Free.” Hastings said Netflix gauges success by focusing on what employees get done, not on how many days they worked. The CEO does make sure to be a good role model and takes vacations, where he can do some creative thinking.

Hasting explained how the idea evolved: “My first company, Pure Software, was exciting and innovative in the first few years and bureaucratic and painful in the last few before it got acquired. The problem was we tried to systemize everything and set up perfect procedures. We thought that was a good thing, but it killed freedom and responsibility. After the company was acquired, I reflected on what went wrong.”

The pressure to hang onto one’s job in a bad economy, and smaller staffs at some organizations, have caused many workers to push themselves to burnout mode. Now, it seems, there may be a growing focus on employees regaining a work-life balance.

SEE ALSO: Sheryl Sandberg Leaves Work at 5:30 Every Day — And You Should Too

Netflix isn’t the only company that has jumped on the all-you-want vacation bandwagon. IBM has a famously flexible time-off policy — letting employees leave early and take a day off on short notice, just so long as they have a handle on their workloads. Numerous startups and innovative companies working in the tech space are beginning to see the benefits of ditching vacation limits and promoting personal responsibility.

What do you think about unlimited vacation policies? Does your employer offer a flexible or unlimited vacation policy? Tell us in the comments.

Photo courtesy of iStockphoto, Crisma

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‘Software Engineer’ Tops List of 2012′s Best Jobs



Do you code for a living? Then congratulations, you have the best job in America right now, according to a new survey.

CareerCast, a site for job seekers, listed the top 200 jobs of 2012. Software engineer had the best overall score when you average work environment, income, stress level, physical demands and hiring outlook. The site, which used Department of Labor statistics, pegged the average income of a software engineer at $88,142.

Next on the list was Actuary, a job known for low stress levels and lucrative ($88,202) annual compensation.

The worst job? Lumberjack, judged to have high physical demands and stress and a lousy hiring outlook. Also bad: dairy farmer, enlisted military soldier and oil rig worker. For the full list of the 200 best jobs, click here.

Meanwhile, we’ve identified the top 10 other tech jobs that made the list. Is your occupation on it? Should it be? Let us know in the comments.


#8: Online Advertising Manager




Average salary: $78,148 Image courtesy of Flickr, Davichi

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Top image courtesy of iStockphoto, track5

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Google’s Amazing Growth, By The Numbers [INFOGRAPHIC]


Google may not be the new kid on the block anymore, but it’s still growing like one.

As this infographic from Statista shows, the company continues its upward trajectory, at least if you go by revenues, stock price, net income and market share. As of the first-quarter of 2012, Google seems set to once again have its biggest year ever.

Though Google+ has dropped some impressive stats lately, the company has a track record of social media failures and a federal antitrust probe could also derail Google’s growth. But as a snapshot of this moment in time, Google appears to be at the height of its powers.

Do you think Google can keep the momentum going? Let us know in the comments.


For the full-size version of this infographic, click here

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Apple and Major Publishers Face Antitrust Lawsuit Over Ebook Pricing



The United States has filed an antitrust lawsuit against five major book publishers and Apple, claiming they colluded to raise ebook pricing.

Reports as early as March suggested the Department of Justice had opened an investigation into an alleged 2010 deal between Apple and the five publishers — Hachette SA, HarperCollins, Macmillan, Penguin and Simon & Schuster — that forced Amazon to raise ebook prices.

Amazon initially sold ebooks for $10 or less, but raised prices under pressure from publishers and the introduction of the iPad. The Kindle maker had been buying books from publishers and then setting prices at a discount. Apple instead let publishers set their own prices for ebooks on the iPad — as long as those prices were the lowest offered on any platform — and then took a 30% cut of revenue.

Almost all major publishers moved toward Apple’s model, and Amazon was forced to raise prices in order to keep books on its platform.

“The legal concern relates to the possibility of collusion among nearly all the major publishers, which would introduce an monopoly effect on the retail cost of books,” explains Wired’s John Abell. “Publishing is made up of legally sanctioned mini monopolies anyway, since a given title is available only from one and, unlike cars, there are no equivalents per se from another. But if the major publishers were to collude, then any semblance of competition would disappear, and the market would have little say in the pricing of books at all.”

Apple and Macmillan deny they colluded to raise ebook prices, according to a Bloomberg report that cites sources familiar with the matter. The same report says Simon & Schuster, Hachette SA and HarperCollins may settle with the Department of Justice as soon as today.

Image courtesy of iStockphoto, mikkelwilliam

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Like Space and Entrepreneurship? Ask Tesla Motors CEO Elon Musk a Question



Elon Musk, co-founder of Tesla Motors, PayPal and SpaceX is dropping by Mashable for an interview today — and we want to ask him your questions.

Chances are you’re familiar with one of Musk’s many projects. He’s pioneered everything from online shopping and electric cars to space travel and exploration technology. You might call Musk the ultimate entrepreneur.

Whether you’re an eBay fanatic who uses PayPal regularly, are eyeing one of Tesla Motors’s electric vehicles or hoping to visit Mars someday, we want to hear your questions.

Tell us: What do you want to know from Musk about technology, entrepreneurship or any of his past projects? Submit your questions in the comments section below and we may ask it in today’s interview.

Here is a brief overview of Musk’s most innovative projects.


SpaceX


SpaceX is a company that hopes to pick up where NASA’s 30-year shuttle program left off last July. With a little help from NASA, the company is designing spacecraft seating, lighting, and environmental controls with the comfort and safety of the vessel’s crew in mind.


Dragon Prototype




According to SpaceX, "SpaceX and NASA conducted a day-long review of the Dragon crew vehicle layout using the Dragon engineering model equipped with seats and representations of crew systems." Photo: SpaceX

Click here to view this gallery.

 

SEE ALSO: Tesla CEO Says He’ll Put Humans on Mars Within the Next 20 Years
 


Tesla Motors


Tesla Motors is a Silicon Valley-based company that specializes in creating electric cars. It is currently the only automaker building and selling highway-capable EVs in serial production (as opposed to prototype or evaluation fleet production) in North America or Europe.

SEE ALSO: 4 Reasons to Love the New Tesla Model X (And 1 Reason You Won’t)

Take a look at this gallery of the Tesla Model X:


Tesla Model X: The tease shot




Click here to view this gallery.

Respond in the comments with your questions for Musk.

Image courtesy of flickr/Oninnovation

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Facebook Instagram Acquisition: 20 Witty Reactions



Comparing Instagram to Kodak





On April 9, Facebook announced plans to acquire popular photo-sharing app Instagram. Earlier this year, 131-year-old film pioneer Kodak filed for Chapter 11 bankruptcy.

Click here to view this gallery.

Facebook’s arsenal of services will soon get a little flashier with the $1 billion acquisition of trendy photo-sharing Instagram — and users on social networks quickly reacted to the sudden business deal.

Herds of Instagram users expressed their satisfaction, dismay and an array of other opinions through funny or compelling message on Twitter. Not surprisingly, they also posted visual responses on Instagram (see gallery above).

Facebook CEO Mark Zuckerberg announced the agreement, which is the social network’s biggest acquisition, in a post on his Timeline. Facebook plans to close the sale sometime during this quarter.


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More About: acquisition, apps, Business, Facebook, humor, instagram, mobile apps, Social Media, social networks, trending, Twitter

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What to Do When A Potential Employer Asks for Your Facebook Password



Tony Morrison is the Vice President of Business Development at Cachinko. Find him on Talent Connection and connect with Cachinko on Facebook or Twitter.

Could you imagine a job interview during which your interviewer asks you for your Facebook password? Well folks, it’s happening and you should know what to do when it happens to you.

The reason why companies are doing this is to get better insight into who you really are. They will strategically ask you to look at Facebook with them — right there, on the spot. You would think there would be some type of HR regulation in place to prohibit this type of conduct during an interview, but currently there is not — although the state of Maryland is starting to take action in a case regarding the Facebook profiles of student athletes.

With that in mind, what about job applicants in all the other states? Maryland is the first to do anything about this (and it’s currently concerned with student protections), so how long will it take for the job applicant process to be evaluated? Will asking for social networking account passwords be prohibited? The answer is, “There is no answer.” But you do not have to give the information as a condition of employment.

Let’s go over some things you can do to protect yourself on a job interview. Don’t forget: You have the right to a personal life and your privacy!


1. Put it Eloquently


If you are asked for your password, here are some things you can say, in an eloquent and respectful manner, to show you will stand your ground:

  • “I am very careful with my personal, private online persona and do not feel comfortable giving out any passwords. But you can feel free to look at my profile as it appears to you as a company right now, if you would like.”
  • “I would never participate in social media on the organization’s time and ask that the organization will respect my personal social media rights outside of work.”
  • “My LinkedIn network is a great place for you to review my professional experience and see the professional connections that I have that may be of benefit to your organization.”
  • “Is that something that is required to move forward with this job interview?”
    • If you don’t like the prospective employer’s answer to the last question (or any of the statements above), you can decide if you would not like to move forward with the interview. It is your profile and your privacy, and you have the right to protect it. So, take control and make it your decision.


      2. Evaluate the Situation


      You may feel obligated to provide your password, but is it really worth it to you to have a job where you will be watched all the time?

      The answer is probably “no.” It would be extremely stressful to feel like your personal life has the potential to be picked apart by your employers at any time. It will already be enough that they will monitor you while at work in other ways.


      3. Take Steps to Protect Your Personal Life


      If you plan carefully and strategically, you can separate business and pleasure. Set up your social media profiles to be only obtainable or known by your friends and family. Here are some things you can do:

      Once you have a job, you should be careful not to jeopardize it by putting ill-willed comments up for all to see. What you say could get you fired if it sheds a bad light on your company. You represent your company, so keep your personal social networking about you and not about work.

      Now you know it is okay to take a stand and say “no” when asked for your social networking passwords. It is ultimately up to you to decide what you are comfortable with.

      What would you do if your interviewer asked for your password? Let us know in the comments.


      Social Media Job Listings


      Every week we post a list of social media and web job opportunities. While we publish a huge range of job listings, we’ve selected some of the top social media job opportunities from the past two weeks to get you started. Happy hunting!

      Image courtesy of iStockphoto, SchulteProductions, izusek

      More About: facebook privacy, features, job search series, mashable, password management, trending

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