Tag Archive | "Media"

Tablets Siphoning Away Time With Desktops and Traditional Media [STUDY]



As many iPad and Kindle Fire owners know, when you get a tablet, your habits change. Some start reading their email or doing most of their shopping on their tablets instead of their desktops; others begin buying more ebooks than printed books.

Those changes were highlighted in a recent Forrester survey. The research firm found that after purchasing a tablet, owners are far less likely to engage with more traditional devices and media. About a third of respondents say they use personal computers and read books less frequently. About one in four claim to read print magazines and newspapers less often, and one in five reach for their MP3 players on fewer occasions.

The big exception is TV. Surprisingly, only 12% say they watch TV less frequently. That’s because tablets and TVs complement each other: 85% of tablet owners say they use their tablets while watching TV, according to a prior Forrester survey. In fact, Nielsen discovered that 30% of tablet usage occurs while watching TV.

That’s not to suggest that no one is watching TV content on their tablet devices — rather, those devices are causing one in five owners to watch more video. More than half say they watch some kind of video on their tablets, and 23% say they watch TV shows on apps developed by their DVR or cable provider (i.e. Comcast Xfinity, HBO Go). Many more access video content on their tablets through iTunes, Netflix and YouTube.

Tablet ownership isn’t just changing the amount of time people spend with different devices and media, it’s also significantly affecting their purchases in those categories. After purchasing a tablet, 45% of respondents say they are less likely to buy an ebook reader. About a third say they are less likely to buy a portable gaming player, small TV (24″ or smaller) or MP3 player. A quarter claim they are less likely to purchase a desktop computer. Potential purchases of other devices including laptops, smartphones and large TVs, appear to be largely unaffected by tablet ownership.

Are you a tablet owner? If so, how have your habits and purchases shifted since buying your device?

More About: ipad, kindle fire, Media, tablets, TV

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Time Out New York Makes a Major Bet on ECommerce



Online retailers have become a growing threat to lifestyle magazines over the past few years, hiring away influential editors and building their own magazine-like interactive spreads.

Now magazines are fighting back — by establishing online shops of their own.

Time Out New York, a weekly print and digital magazine covering film, theater, fashion, food and other local happenings in the New York City area, has announced that it won’t just be advertising tickets to shows and other events; it will also begin selling them. The publication introduced a redesigned website and city guide apps for iPad and iPhone devices Tuesday, through which readers will be able to purchase tickets.

This isn’t a simple affiliate scheme; Time Out New York will be managing its own inventory, a spokesperson tells Mashable.

The publication has pursued affiliate schemes as well. Visitors will be able to book restaurant reservations on the site through a relationship with OpenTable. The magazine will also begin selling discounts on events and services through partnerships with daily deal providers.

The drive to ecommerce is being driven by investors, the publication indicated in a statement. Oakley Capital Investments, a private equity fund, took a majority stake in the Time Out Group last year. The company has since made more than 60 digital hires, and partnered with digital and mobile startups including Foursquare.

We expect the move into online retail will become a trend among lifestyle magazines seeking to compensate for declining print ad revenues. Many magazines have already incorporated scannable 2D barcodes into their print editions in an attempt to drive sales at advertisers’ mobile websites.

Others have partnered with retailers in affiliate and promotional schemes. Vogue, for instance, sold merchandise directly from its website through a partnership with fashion retail startup Moda Operandi during New York Fashion Week last September.

Image courtesy of Flickr, khawkins04

More About: magazines, Media, Time Out New York

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The Emperor Needs A New Diaper


Vero Possumus!

I like and appreciate both Moe Lane and Leon Wolf. I’ve been rewarded vastly beyond my limited abilities getting to front page on this blog with them both. However, they’ve each made a serious error in judgment this week which I’ll hopefully rectify in today’s issue of Repair_Man_Jack.

Leon and Moe have both weighed in on Admiral Obama’s reckless sortie athwart the iniquitous US Supreme Court. Leon harkens back to the old USSC decision Marbury v. Madison, and claims our Commander-In-Chef slept through that one in High School Government Class just like the rest of us working stiffs. (Never you naysayers mind that he was snoring away in The Punahou Academy). Or even that he dozed through it a 2nd time in Jolly Old Harvard Law.

Moe then totally over-analyzes the situation. He suggests the President has simply overlooked Federalist #78. Just tell him Alexander “Rip” Hamilton wrote it, and His C-In-Cness will have it knocked out before lunch. Not to disillusion Mr. Lane; but I seriously doubt that our president is aware that the Marbury in Marbury v. Madison, is not the same Marbury that plays Guard for The Beijing Ducks these days.

Athwart Mr. Wolf and Mr. Lane, I posit that Mr. Obama’s reaction to what his attorney Elena Kagan told him yesterday was not a high-minded legal theory session. It was something our president should have gotten spanked out of his system by the time he turned six. It seems he is privy to at least partial information that the highest court in the land does not hold a favorable opinion with respect to the constitutionality of The Affordable Care and Patient Protection Act. This was not the outcome Mr. Obama had in mind when he acquired the services of Elena Kagan. As a result, he threw a Presidential Temper-tantrum.

Barack Obama does not have a coherent state of mind about how this entire courtroom drama over his healthcare reform has turned out. It could be the first time in his life that he has ever heard the Deplorable Word “No.” The man is older than 40 and has never been told once that he should like it or lump it. So of course he yells at the Supreme Court. Like every other aspect of the US Government, they exist to keep Barack Obama happy and make him look good.

When President Obama got his healthcare law enacted in 2009, it was supposed to be “settled science.” Emperor Obama had issued his decree. The United States Supreme Court seems perched on the edge of teaching Emperor Obama a very painful lesson in Constitutional law. The lecture could be entitled “Judicial Review and It’s Vital Role In The American Checks-and-Balances System.” Thus, the Emperor needs a new diaper. He is not happy. He is about to learn that the Presidency is not his personal Disneyland.

All of this causes me to pity* President Obama. He is actually making me feel sorry for him. It pretty much no longer matters what he can write on his resume under “Experience.” There is nothing more pathetic in life than an adult who does not know “no.” It’s almost as sad as the sight of an electorate willing to vote this man a 2nd term of office in spite of his grown-up temper-tantrums.

*- When I say pity, I mean all the contempt and disrespect properly implied by the word.

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Google Partners With Publishers on a New Kind of Paywall



You might not be willing to fork over a monthly subscription fee to read some of your favorite news sites, but would you answer a survey question?

That’s what Google and a handful of well-known online publishers are aiming to find out. On Thursday, the tech giant unveiled “Google Consumer Surveys,” which allows publishers to glean a little more revenue from their content by serving up short surveys to readers. These surveys function like paywalls: When a reader lands on an article page, he or she will have to answer a question or three to view the full text of the article (see it in action here). For every response sent to Google, publishers get $0.05.

The program has launched with around 20 online publishers, including Pandora, AdWeek, the New York Daily News and the Texas Tribune.

And what happens to those survey responses? They’re collected by Google and sold to businesses seeking low-cost market research. Responses targeting the general U.S. population cost businesses $0.10 per response, with a minimum order of $100, according to Google’s pricing page. Questions that are more finely targeted, either by demographic, region or through screening questions, cost $0.50 per response. Lucky Brand Jeans and King Arthur Flour are already clients.


To finish reading an article, you may have to answer survey questions like this one.

The product, it turns out, isn’t that well built. PaidContent‘s Laura Hazard Owen already discovered that the surveys won’t appear for users who have the AdBlock browser extension enabled.

What do you think of Google Consumer Surveys? Do you think it’s a good alternative to paywalls for publishers and readers? Or would you automatically skip any articles that required you to answer questions?

Image courtesy of iStockphoto, RonBailey

More About: adweek, Google, market research, Marketing, Media, new york daily news, News, pandora, publishing, survey, texas tribune

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Scapegoating Zimmerman


“Then he shall take the two goats, and set them before The Lord at the door of the tent of meeting; and Aaron shall cast lots upon the two goats, one lot for The Lord and the other lot for Azazel. And Aaron shall present the goat on which the lot fell for The Lord, and offer it as a sin offering; but the goat on which the lot fell for Azazel shall be presented alive before The Lord to make atonement over it, that it may be sent away into the wilderness to Azazel.” (Leviticus 16:7-10 RSV)

(www.keyway.ca)

George Zimmerman shot Trayvon Martin in the chest and killed him on 26 February. Mr. Zimmerman was not charged and his actions remain under investigation by local and now Federal authorities. This has led to an outpouring of anger and several demonstrations by those who believe the American justice system has a strong racial bias against African Americans. Not all of this protest has remained within the bounds of civility. The New Black Panther Party has put a $10,000 price on George Zimmerman.

The President has done nothing that would lead to calm or pacification. He informed us that if he had a son, the boy could look like Trayvon. His campaign has sought to monetize the tragic shooting by selling Obama Hoodies for campaign money. He reminds us to search our souls over this as we rummage in our pockets for the $40 tab for one of his hoodies. Even the Commander-In-Chief wants his take from the till on Justice For Trayvon™ (and I’m not just being snarky about the trademark).

Sadly and predictably, 75% of America wants George Zimmerman dragged forth and shot this afternoon. Just kidding, folks. They weren’t quite that forthcoming and honest. CNN polled on whether George Zimmerman should be arrested and75% of those asked agreed. Better that than get the Scarlet Letter R (RACIST!) tattooed on your forehead.

Arresting George Zimmerman may or may not be the legally sanctioned and appropriate course of action. If the people investigating find reasonable evidence that the shooting of Trayvon Martin was not a defensive action or that if George Zimmerman had no legitimate reason to feel he was in mortal danger, he needs to be booked for manslaughter at the very least. Let the system operate and do its job.

Scapegoating George Zimmerman to prove we’re all too big for bigotry accomplishes absolutely nothing. It proves absolutely nothing. Let’s say Repair_Man_Jack is so !RACIST! that he will only order White Pizza at the local Italian Restaurant (adding pesto or tomato sauce would make it Pizza of Color which would defile his highly attuned palate.) RMJ could fool you all be demanding that George Zimmerman be waterboarded for Trayvon. “Dunk ‘em for diversity,” RMJ always says!

The immediate tendency to demand “justice” despite an incomplete grasp of the facts can only lead to travesty. Googling “Duke Lacrosse, Mike Nifong” and then reading a few of the links tells you far more than I could by belaboring the point. Try “Sharpton, Brawley” if you still remain unconvinced.

I’ll make one more point out of respect for the dead. I find it irrelevant outside the setting of a trial whether or not Trayvon Martin was more likely to end up in Harvard University or Folsom Prison. His initial beatification was somewhat nauseating in a Crystal Mangum sort of a way. But as someone completely unassociated with George Zimmerman’s legal defense team, I really don’t care why Trayvon Martin wasn’t in school for ten days. People with no personal dog in this fight should allow the dead their peaceful sleep.

In conclusion, nobody will really fix American society by joining The New Black Panthers’ in their jihad against George Zimmerman. If you were racist beforehand, you’re still a bigot whether they arrest Mr. Zimmerman over this sordid affair or not. More to the point, you will not make anyone who believes you are a racist think better of you at all by demanding Zimmerman’s head on a platter. Display equipoise and let the investigators investigate. Scapegoats do not work any sort of biblical magic in the modern world.

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Scapegoating Zimmerman


“Then he shall take the two goats, and set them before The Lord at the door of the tent of meeting; and Aaron shall cast lots upon the two goats, one lot for The Lord and the other lot for Azazel. And Aaron shall present the goat on which the lot fell for The Lord, and offer it as a sin offering; but the goat on which the lot fell for Azazel shall be presented alive before The Lord to make atonement over it, that it may be sent away into the wilderness to Azazel.” (Leviticus 16:7-10 RSV)

(www.keyway.ca)

George Zimmerman shot Trayvon Martin in the chest and killed him on 26 February. Mr. Zimmerman was not charged and his actions remain under investigation by local and now Federal authorities. This has led to an outpouring of anger and several demonstrations by those who believe the American justice system has a strong racial bias against African Americans. Not all of this protest has remained within the bounds of civility. The New Black Panther Party has put a $10,000 price on George Zimmerman.

The President has done nothing that would lead to calm or pacification. He informed us that if he had a son, the boy could look like Trayvon. His campaign has sought to monetize the tragic shooting by selling Obama Hoodies for campaign money. He reminds us to search our souls over this as we rummage in our pockets for the $40 tab for one of his hoodies. Even the Commander-In-Chief wants his take from the till on Justice For Trayvon™ (and I’m not just being snarky about the trademark).

Sadly and predictably, 75% of America wants George Zimmerman dragged forth and shot this afternoon. Just kidding, folks. They weren’t quite that forthcoming and honest. CNN polled on whether George Zimmerman should be arrested and75% of those asked agreed. Better that than get the Scarlet Letter R (RACIST!) tattooed on your forehead.

Arresting George Zimmerman may or may not be the legally sanctioned and appropriate course of action. If the people investigating find reasonable evidence that the shooting of Trayvon Martin was not a defensive action or that if George Zimmerman had no legitimate reason to feel he was in mortal danger, he needs to be booked for manslaughter at the very least. Let the system operate and do its job.

Scapegoating George Zimmerman to prove we’re all too big for bigotry accomplishes absolutely nothing. It proves absolutely nothing. Let’s say Repair_Man_Jack is so !RACIST! that he will only order White Pizza at the local Italian Restaurant (adding pesto or tomato sauce would make it Pizza of Color which would defile his highly attuned palate.) RMJ could fool you all be demanding that George Zimmerman be waterboarded for Trayvon. “Dunk ‘em for diversity,” RMJ always says!

The immediate tendency to demand “justice” despite an incomplete grasp of the facts can only lead to travesty. Googling “Duke Lacrosse, Mike Nifong” and then reading a few of the links tells you far more than I could by belaboring the point. Try “Sharpton, Brawley” if you still remain unconvinced.

I’ll make one more point out of respect for the dead. I find it irrelevant outside the setting of a trial whether or not Trayvon Martin was more likely to end up in Harvard University or Folsom Prison. His initial beatification was somewhat nauseating in a Crystal Mangum sort of a way. But as someone completely unassociated with George Zimmerman’s legal defense team, I really don’t care why Trayvon Martin wasn’t in school for ten days. People with no personal dog in this fight should allow the dead their peaceful sleep.

In conclusion, nobody will really fix American society by joining The New Black Panthers’ in their jihad against George Zimmerman. If you were racist beforehand, you’re still a bigot whether they arrest Mr. Zimmerman over this sordid affair or not. More to the point, you will not make anyone who believes you are a racist think better of you at all by demanding Zimmerman’s head on a platter. Display equipoise and let the investigators investigate. Scapegoats do not work any sort of biblical magic in the modern world.

Posted in News, Politics, RedStateComments Off

Daily Links – March 26, 2012


Today is March 26th. On this date, in 1827, classical composer Ludwig van Beethoven died in Vienna, Austria. He was, of course, one of history’s greatest composers. (I think my personal Beethoven favorite is probably Moonlight Sonata.) If he were alive today, he would probably say “Hi, I’m Gary Oldman.” Also on this date, in 2000, Vladimir Putin was elected President of Russia, thereby laying the groundwork for the earth-shaking Tumblr that is Uncomfortable Moments With Putin. On the same day in 2000, the Seattle Kingdome was imploded, resulting in this awesome video. As a conservative, I just want to say that explosions, or in this case, implosions, rule. And finally, today is Make Your Own Holiday Day, which is why I’m declaring today International Celebrate Bloggers Day. So pour a bowl of cereal, take off your pants, and go watch some cat videos! Consider this an Open Thread.

Obama to Russia: ‘After My Election I Have More Flexibility’ | Weekly Standard
“President Obama got caught in private conversation with a hot mic today in Seoul, South Korea”

Judges discarded impartiality by signing recall petitions, say journalists who signed recall petitions | Daily Caller
“A Gannett Media executive was red-faced this weekend after nine of her employees were caught doing exactly what their paper had exposed 29 circuit judges for doing: trying to bring down Republican Gov. Scott Walker.”

Deficits do matter | Human Events
“The fact of the matter is that the estimated $15.6 trillion in debt is a hidden tax on future generations. It needs to be attacked.”

House Democrats’ New Spokesman: 9/11 Truther Martin Sheen | Weasel Zippers
“You’d think after the Van Jones fiasco the Dems would think twice about joining forces with a truther, and you’d be wrong.”

Today’s Word of the Day comes via Merriam-Webster.
hebdomadal (heb-DAH-muh-dul): adjective occurring, appearing, or done every week : weekly

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Daily Links – March 26, 2012


Today is March 26th. On this date, in 1827, classical composer Ludwig van Beethoven died in Vienna, Austria. He was, of course, one of history’s greatest composers. (I think my personal Beethoven favorite is probably Moonlight Sonata.) If he were alive today, he would probably say “Hi, I’m Gary Oldman.” Also on this date, in 2000, Vladimir Putin was elected President of Russia, thereby laying the groundwork for the earth-shaking Tumblr that is Uncomfortable Moments With Putin. On the same day in 2000, the Seattle Kingdome was imploded, resulting in this awesome video. As a conservative, I just want to say that explosions, or in this case, implosions, rule. And finally, today is Make Your Own Holiday Day, which is why I’m declaring today International Celebrate Bloggers Day. So pour a bowl of cereal, take off your pants, and go watch some cat videos! Consider this an Open Thread.

Obama to Russia: ‘After My Election I Have More Flexibility’ | Weekly Standard
“President Obama got caught in private conversation with a hot mic today in Seoul, South Korea”

Judges discarded impartiality by signing recall petitions, say journalists who signed recall petitions | Daily Caller
“A Gannett Media executive was red-faced this weekend after nine of her employees were caught doing exactly what their paper had exposed 29 circuit judges for doing: trying to bring down Republican Gov. Scott Walker.”

Deficits do matter | Human Events
“The fact of the matter is that the estimated $15.6 trillion in debt is a hidden tax on future generations. It needs to be attacked.”

House Democrats’ New Spokesman: 9/11 Truther Martin Sheen | Weasel Zippers
“You’d think after the Van Jones fiasco the Dems would think twice about joining forces with a truther, and you’d be wrong.”

Today’s Word of the Day comes via Merriam-Webster.
hebdomadal (heb-DAH-muh-dul): adjective occurring, appearing, or done every week : weekly

Posted in News, Politics, RedStateComments Off

Why Do Magazines Look So Terrible on the New iPad?



As with any high-profile product release, Apple’s new iPad device has been peppered with complaints since reaching consumers’ hands on March 16. Among them: that magazines look terrible on the new iPad’s high-resolution display.

The complaints were first brought to light by Tumblr blogger Jamie Billett. He pointed out that in the New Yorker‘s iPad app, the text on some pages is rendered as HTML, and the text on other pages is rendered as an image (.png) file. The latter pages now appear “badly aliased” — i.e. conspicuously pixelated — throughout the app because the images haven’t been formatted to accommodate the new iPad’s 2048 x 1536-pixel resolution, he complains. (The iPad 2, by comparison, has a resolution of 1024 x 768 pixels.)

The New Yorker and other Conde Nast title have taken the heat for looking poor under the new display, but they’re not alone. Titles from other magazine publishers — we looked at Time magazine and Sports Illustrated from Time Inc., and at Esquire and O: The Oprah Magazine from Hearst — all suffered from the same problems.

The only exception? Vogue, which launched its iPad edition the same day the new iPad hit stores. The title planned its debut in conjunction with the tablet’s release, and thus was able to optimize for the iPad’s “retina display” ahead of time, a Conde Nast spokesperson told us. The spokesperson added that the company is “working to optimize the rest of our digital edition portfolio over the next few weeks.”

The New Yorker‘s text appears pixelated on the new iPad (viewed at 100%).

But what will the ‘optimization’ process entail? How much will it increase file sizes? (We noticed, for instance, that Vogue‘s premiere issue was a full 408 megabytes on the new iPad, and less than 300 on the iPad 2.) We spoke with Zeke Koch, senior director of product management of Adobe’s digital publishing arm, to find out. Adobe’s software powers all of Conde Nast’s editions for tablets.

Magazine publishers who use Adobe’s software all begin with InDesign to develop layouts, Koch explained. Those layouts can then be exported in three different kinds of formats: as images (.png or .jpg), PDF or HTML. Different kinds of files — images, for instance, or video and audio files — are embedded within those larger file types.

Since magazines began publishing on tablets, “virtually all” publishers have chosen to export their digital editions as PNG (.png) files, Koch said. “The primary reason they did that is because the fidelity is perfect. What you see on the desktop when you’re designing is exactly what you see on the iPad when you’re finished. Images are the fastest thing to load, and if you’re trying to create a quick, effortless browsing experience, images are the way to do that,” he explained.

“That was okay when there was only one screen size — when you were just working with the iPad 1 and 2,” he added. “When the [new] iPad came out, you were now dealing with a device with four times as many pixels.” The new iPad applies an anti-aliasing filter to all low-resolution content, which blurs images ever so slightly. As a result, photographs still look about the same on the new iPad, but the text looks a lot worse — i.e., visibly blurry, or pixelated.

What Vogue did — and what all other titles will have to do in the coming weeks — is begin exporting their digital editions as PDFs, said Koch.

But what about file size? I pointed out to Koch that Vogue was nearly as large as Wired‘s first issue for the original iPad. Unfortunately, he said, magazine files will be larger for new iPad readers because the image and video files need to be delivered at a higher resolution. Owners of first and second-generation iPads will still be able to download smaller, lower-resolution files, however. A magazine that is around 400 megabytes on the new iPad will be around 280 megabytes on the iPad 1 and 2, Koch said.

But why not render in HTML? I asked Koch. Wouldn’t that make the files smaller, and give readers the added benefit of selectable text?

Koch claimed that publishing in HTML wouldn’t substantially reduce the file sizes. “In both cases, you have a bunch of words, and descriptions of where things should be, and multimedia. Those multimedia files are still the same size.” He said the big disadvantage with HTML is that it’s “not very good at layout out things predictably and perfectly.” Rather, it’s optimal for helping people create content that will adapt to any size screen.

Ultimately, however, Koch believes most publishers will move to HTML as standards improve and as publishers move to publish on a wider range of tablets.

So there you have it. Magazine readers need not despair about the appearances of their magazines for too much longer, as publishers are working to optimize their editions. The fix is relatively simple: publishers will have to increase the resolution of their image and video files, and export their digital editions as PDFs. New iPad owners will have to suffer longer download times, and won’t be able to store as many magazines on their devices as iPad 1 and 2 owners, but that’s the price one pays for a visually stunning reading experience, no?

More About: conde nast, hearst, ipad, ipad 3, magazines, Media, Time Inc, trending

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Judges discarded impartiality by signing recall petitions, say journalists who signed recall petitions


The president and publisher of The Post-Crescent newspaper in Wisconsin was caught red-faced this week

Posted in Daily Caller, Fox News, PoliticsComments Off

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